HOW TO POWER GROWTH ACCELERATOR HOW TO
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A crisis can be used to better your business. As an entrepreneur, you will hit difficult times in business. #1: Never waste a good crisis to generate new ideas. Alberto is also an alumnus of LISC’s Beyond Six Feet Apart Digital Accelerator (BSFA), and shared how the BSFA program helped him pivot and keep his doors open while addressing new customer demands and safety guidelines during the pandemic. Alberto Calvo, CEO of Stop & Compare Markets and a client of Surfside, then shared his multi-year journey multiplying the size of his company and the digital tools he has deployed to transform Stop & Compare’s operations and power that growth.

HOW TO POWER GROWTH ACCELERATOR HOW TO

shared his insights about how to manage these changes.

Of those, 77% believe they need a digital transformation, changes in their products/services, or both to keep growing. shared insights from Surfside’s work helping over 200 businesses adapt to pandemic disruption over the last year. Juan Carlos (J.C.)Morales, Founder and Managing Partner of Surfside Capital Advisors, led off our discussion, sharing his experience driving small businesses growth using digital tools. Webinar 2: Building Capacity for Operational TransformationĪn expert in operational excellence discusses how having the right administrative and financial tracking tools is important to understanding and managing your business, recognizing trends, calculating and forecasting projections, and establishing a foundation for growth. Develop marketing strategies that align customer engagement, retention and your vision for growth. Marketing bundles can be an excellent way to maximum time and efficiency while growing your business, with search engine optimization, social media platform ads, web design, and content marketing. #3: Align DIY marketing with strategic development. Ensure your brand is easily recognizable across all marketing channels and touch points. #2: Brand Consistency creates customer retention. Build a cohesive brand identity that helps customers get to know your brand on a more personal level. Properly designed it can serve as your most trusted employee that works around the clock.

The goal of a website is to 1) attract your target audience, 2) facilitate and engage your audience in your product or service, 3) capture leads. Ensure customers can view and engage with the site and have the opportunity to become a future client or customer. Build a website that is equitable to ensure equal access to your information. #1: A Website is an employee that works for you 24/7.

HOW TO POWER GROWTH ACCELERATOR SOFTWARE

Kristen provided the key phases of web design that ensure optimum visibility and engagement, and Osvaldo demonstrated DIY digital software that offers small businesses the capacity of a big box store.

Kristen Ransom, CEO of Include Web Design and Development and Owlhoot Media, CEO, Osvaldo Rodriguez discussed the importance and benefits for small businesses to utilize digital and social media to grow their business. May 6, 2021, 5 - 6:30 pm Watch Video RECAP Social media tools to grow your business, connect with customers, reach new markets, build brand awareness, and drive an increase in revenue. Webinar 1: Winning with Digital Media Solutions

How to power growth accelerator